It’s more about the method than the madness…Lol.

I love what I do because I get to meet and work with several aspiring and emerging business owners. I always admire how passionate they are about their businesses or business ideas.

A lot of people jump into starting a business motivated by the big ‘P’ -Passion….

The truth is that passion is not enough!.

As you must have realized that love is not enough to make a relationship work, so is passion not enough to make a business grow.

I am always a propagator that you should do what you are passionate about, the problem with focusing on passion alone is that it blinds you to the fact the starting and running a business is HARD WORK..

When the realization eventually hits you, the business does not seem as interesting as it used to be because figuring out other aspects that make a business work becomes like a game of chess….

When I meet business owners at this stage, they are usually quite frustrated not knowing is they should focus on product/service development or selling or building a team…..

If you downloaded the 4 pillars of business growth, you know that there are certain pillars that are fundamental to business growth however figuring out which is important now is where it becomes tricky.

Two months ago, I did a session for a micro-finance bank and the head of one of the sub-businesses told me how confused she was about what to focus on…..

Hence my heading; is there a method to the madness?

This brings me to why I have a few business buzz words I swear by……..

My three favorite business words are strategy, structure and systems. They are important because they mean you will build a business that is scale-able and sustainable.

My queen (as in the chess game) is strategy. Because this is the foundation of everything you are doing..

If you don’t have a clear business strategy that encompasses core areas that drive growth like marketing, operations and people development, you will go round in circles for a looooooong time…….

Knowing what to focus on is important and that is why I re-recorded new videos to accompany the audio; 10p’s serious business owners should focus on. You can sign up to watch the videos and download the audio  HERE..

If you are serious about growing your business and need help in clearly creating your growth strategy, I will be happy to work with you..

I will like to offer a 15 minutes phone consultation to see if working with me is a good fit for a limited number of people between Tuesday and Thursday this week. If you will like to take advantage of the consultation, you can book your appointment in my scheduler HERE..

Please only take advantage of this opportunity if you are serious about taking action and working with me to help you create a winning and sustainable growth strategy..

I have learned a long time ago that activity without a clear strategy only leads to expending energy and it is not scale-able (another word I love)..

Get the right method so it does not seem like madness…..

I look forward to hearing from you.

Have an amazing week..